The organization of an event is the most delicate act of public relations. It´s a relevant communication tool, in which each brand or entity exposes to the public all that it is: its image, its ability to conquer, its leadership, its team, its good idees and its reason to be.
Today, in the multiscreen era, the user receives over 3,000 advertising impacts every day, which generates a form of rejection in their understanding of the brand. Therefore, It´s time to share with the users new forms of communication, creating and producing unique experiences, away from the well-known aseptic advertising spots, which it´s rarely received as interesting, according to their tastes, interests or desires.
How can we create that unique experience to our users? Thanks to the creative writing Systems and the use of new forms of communication with the public, Com2Be develops innovative ideas that help the entity to connect with their audience and to conquer their stakeholders or interest groups.